Flamingo’s editorial and creative vision is driven by a team of seasoned professionals, who know how to produce exceptional content. With international, national, and regional┬ámagazine and newspaper experience, Flamingo’s editors are passionate storytellers, rooted in the Sunshine State.


Jamie Rich - Founder, Publisher, Editor in Chief

As an editor and journalist, Jamie has covered travel and culture around the world. Her work has appeared in publications including Washington Post, Slate and the New York Times. She spent much of her professional life abroad and worked in newsrooms from The Moscow Times to The Times of London. She holds degrees from Florida State and Georgetown.

Holly Keeperman - Consulting Creative Director

An award-winning art director, Holly has more than 15 years of experience at national and upscale regional magazines, including Esquire and American Salon magazine. A graduate of The School of Visual Arts in New York, Holly creates striking editorial layouts, directs photo shoots, conceptualizes brand elements, and ensures design cohesiveness.